Datuk Fahmi Fadzil stressed that artificial intelligence (AI) should be viewed as a tool to enhance the creative process rather than replace human creators, highlighting the fundamental role of humans in the arts sector.
“For me, the creative act is still a human act, and this is something that, to me, is important,” he said during a Communications Ministry event on Sunday. Fahmi pointed to filmmaking as an example, noting that while AI can assist with tasks such as producing mood boards, it cannot substitute the creative input of filmmakers.
He added that discussions with copyright organisations, including MACP, RPM, and PPM, are necessary to set clear boundaries for AI use in music. This is aimed at safeguarding the interests of composers, lyricists, and other stakeholders in the industry. “I believe that AI will not replace artistes, but those who will replace the artistes are those who master the use of AI,” he explained.
To promote responsible AI adoption, the ministry has asked the Tun Abdul Razak Broadcasting and Information Institute (IPPTAR) to provide expanded training for staff from its agencies. IPPTAR is among the first institutes in Malaysia to offer AI-focused modules to upskill civil servants.
The remarks were made during the ministry’s ‘Kasih Ramadan’ and Iftar programme, which also celebrated IPPTAR’s 55th anniversary, marking the date in 1975 when it was officially named by the late third Prime Minister, Tun Hussein Onn. During the event, Fahmi presented contributions from Tabung Kasih@HAWANA to ten media practitioners facing health or financial challenges. Since its launch in April 2023, the initiative has supported 668 media practitioners nationwide as recognition of their service.

