Batik Seri MADANI, MFIX Set To Create New Jobs And Markets For Malaysian Youth

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Two high-impact initiatives, Batik Seri MADANI and the Malaysia Film Industry Expo (MFIX), are expected to create more employment opportunities and open up new markets for young Malaysians in the country’s creative economy.

Federal Territories Youth Council (MBWP) president Khairul Rizam Dato’ Abu Samah said both initiatives were designed to commercialise local creative works while positioning young people not merely as workers, but as owners and entrepreneurs within the creative economy.

He said the creative sector had significant potential to generate high-income careers while strengthening Malaysia’s cultural identity. Young people, he added, should be given greater opportunities to become entrepreneurs, intellectual property (IP) owners and strategic industry partners.

Khairul Rizam said the proposals for both initiatives were presented to Prime Minister Datuk Seri Anwar Ibrahim during the official opening of the National Film Development Corporation Malaysia (FINAS) Tower on Monday. The Prime Minister also visited the MBWP booth to learn more about the concepts, proposed implementation and expected impact of the two initiatives.

Under the proposal, MFIX would serve as a national creative industry ecosystem hub and digital platform connecting content creators, videographers, animators and young technical professionals directly with producers, investors and international content buyers.

The platform would also feature job opportunities, industrial training and a pitching hub aimed at helping emerging talents gain a foothold in the industry and connect with potential commercial partners.

Batik Seri MADANI, meanwhile, would combine traditional block-printing batik techniques with contemporary designs, digital technology and the core values of Malaysia MADANI. The approach is expected to encourage the growth of young batik artisans, designers, creative entrepreneurs and business operators capable of taking Malaysian batik to wider markets.

Khairul Rizam said MBWP was committed to working with the Communications Ministry, FINAS, educational institutions and the private sector to ensure both initiatives delivered meaningful benefits to industry players and the wider community.

“Our main focus is to build a bridge from talent to employment, and from ideas to markets,” he said, stressing that cooperation between the Government, industry players and youth would be crucial to creating a sustainable creative ecosystem with tangible economic returns.

As president of the Malaysian Creative Youth Organisation (BeKreatif), Khairul Rizam also emphasised the importance of continued Government support to accelerate efforts to turn young people’s creativity into sustainable businesses.

He said such measures could help strengthen the creative economy as an important driver of Malaysia’s future economic growth, while giving young talents greater ownership of the opportunities generated by the industry.

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